THE WATERFRONT

We’re all delighted to let you know that the management of the Southport Theatre & Convention Centre has officially changed from ATG (The Ambassador Group) to Bliss Hotels.

The tide is turning in Southport and it starts right here. Follow the adventure as Bliss put Southport back on the map with their hugely exciting refurbishment and development plans, centred around the creation of a national leisure destination and the development of the Waterfront brand.

Future plans will include refurbishment of facilities and rebrand, new website, exciting content programs and collaborative and supportive marketing schemes for everyone in Southport and beyond.

This is fantastic news for the venue, the destination, and of course for you; you’ll start to see the advantages of this exciting transformation very soon.

Here is co-owner Daniel Broch talking about the vision for The Waterfront

 Cllr Marion Atkinson, Sefton Council’s Labour Cabinet Member for Regeneration and Skills, said: “We were totally committed to ensuring that the STCC has an ambitious future and are delighted that Bliss Hotels are confirmed as the new operator. 

“Bliss Hotels are as ambitious as the Council for the waterfront area and we look forward to seeing what they can bring to the STCC while boosting the visitor economy for the borough. 

“Both Sefton Council and Bliss are committed to working closely together over the course of the operating agreement in order to improve the overall quality of productions and increase conference numbers at the important STCC. 

“We strongly believe the STCC is a great asset for Sefton and a building that benefits visitors and residents in a key location in Southport.”

Robert Agsteribbe, Co-founder of Bliss Hotels and Co-founder of Bliss Investment Partners, said: “Together with Sefton Council, we will create a lively, world renowned Waterfront by stimulating growth and economic activity with everyone enjoying the next generation of elevated theatre entertainment with amazing new performance experiences.  

“It is our shared ambition that this partnership will lead to Southport being a new leader in Leisure and Entertainment.”

For more information on Bliss click HERE